Baja Fresh
BF Acquisition Holdings, LLC
Free for qualified buyers
Investment Range
$428,560 - $1,012,290
Franchise Fee
$12,000
Royalty
5%
Marketing Fee
4%
Total Units
73
Median Revenue
$872,538/yr
AI Summary
Baja Fresh is a quick-service restaurant franchise specializing in high-quality Mexican-style cuisine and related products. Prospective owners face an initial investment ranging from $428,560 to $1,012,290, which includes a standard franchise fee of up to $30,000 and an ongoing royalty rate of 5% plus a small weekly surcharge. The system currently consists of 73 total units, reflecting a downward growth trend from 84 locations in 2022. While the top 20% of franchised outlets average over $1.4 million in gross sales, potential investors should carefully consider the franchisor’s history of numerous concluded arbitrations and litigations involving franchise disputes.
Unit Growth
2022
84
2023
78
2024
73
Initial Investment Breakdown
| Category | Low | High |
|---|---|---|
| Architect; Engineer; Drawings | $15,750 | $25,000 |
| Permits | $5,000 | $32,000 |
| Base building, Interior Improvements; Lighting; Tile; Millwork; Seat Fee Assessment | $187,000 | $418,500 |
| Signage | $10,500 | $17,000 |
| POS System | $11,000 | $20,000 |
| + 13 more categories (apply to see all) | ||
| TOTAL INVESTMENT | $428,560 | $1,012,290 |
Financial Performance Data
Access detailed revenue metrics, expense breakdowns, and profitability data from the Item 19 Financial Performance Representation.
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Apply for Free AccessIs Baja Fresh a Good Investment?
Based on the FDD data, here are key factors to consider when evaluating a Baja Fresh franchise opportunity:
Potential Advantages
- •Competitive royalty fee of 5%
- •Financial Performance Representation (Item 19) available for review
Considerations
- •Declining unit count may indicate market challenges
- •Higher initial investment requires significant capital
Disclaimer: This analysis is based on publicly available FDD data and should not be considered financial advice. Always consult with a franchise attorney and accountant before making any investment decision.
Frequently Asked Questions About Baja Fresh
How much does a Baja Fresh franchise cost?
The total initial investment for a Baja Fresh franchise ranges from $428,560 to $1,012,290. This includes the franchise fee, equipment, inventory, real estate, and other startup costs as disclosed in the FDD.
What is the Baja Fresh franchise fee?
The initial franchise fee for Baja Fresh ranges from $12,000 to $30,000.
What are the ongoing fees for a Baja Fresh franchise?
Baja Fresh franchisees pay a 5% royalty fee and a 4% marketing/advertising fee on an ongoing basis.
How many Baja Fresh franchise locations are there?
Baja Fresh currently operates 73 franchise locations. This includes both franchised and company-owned units.
Quick Facts
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- Historical year-over-year trends
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