FDD Analysis 2025 FDD

Smokin' Oak Wood-Fired Pizza Franchise Disclosure Document (FDD): Key Facts & Financials

The Franchise Disclosure Document (FDD) is a legal document that franchisors must provide to prospective franchisees at least 14 days before any agreement is signed or money changes hands.

This page summarizes the key facts and financials from Smokin' Oak Wood-Fired Pizza's FDD, including franchise costs (Item 7), ongoing fees (Item 6), financial performance data (Item 19), and unit growth trends (Item 20).

What the Smokin' Oak Wood-Fired Pizza FDD Covers

Required disclosure items from the franchisor

Franchisor Background

Items 1-4: Company history, litigation, bankruptcy

Fees & Costs

Items 5-7: Initial fees, ongoing fees, total investment

Obligations & Restrictions

Items 8-16: Purchasing, territory, trademarks

Financial Performance

Item 19: Revenue data provided

Franchise Costs (Item 7 Summary)

Initial investment required to open a franchise

Total Initial Investment$448,745 - $891,205
Franchise Fee$49,500

Investment Breakdown

Initial Franchise Fee(1)$49,500 - $49,500
Rent and Security Deposit(2)
Leasehold Improvements(3)$90,000 - $450,000
Architect’s and Engineer’s Fees(4)$7,000 - $15,000
Furniture & Fixtures(5)$24,000 - $57,000

+ 5 more categories

Ongoing Fees (Item 6 Summary)

Recurring fees paid to the franchisor

Royalty Fee6% of gross sales
Marketing/Advertising Fee6% of gross sales

Other Ongoing Fees

Brand Fund Contribution2%
Technology FeeVaries
Loyalty Program & Online Ordering FeeVaries
Software FeesVaries
Testing or Supplier Approval FeeVaries

Item 19 Financial Performance

Revenue and financial data (if disclosed)

Median Revenue$890,134/year
Disclosure Year2025
Reporting Units
Revenue VarianceLow variance (consistent performance)

Unit Growth & Franchisee Behavior (Item 20)

Franchise system size and trends

7

Total Units

0

Net Growth (YoY)

0.0%

Growth Rate

Franchised Units7
Company-Owned Units

What the FDD Doesn't Make Obvious

Key considerations beyond the disclosure

Legal History

No material litigation disclosed in Item 3.

Real Estate & Location

FDDs often understate the challenge of finding suitable real estate. Site selection, lease negotiation, and buildout timelines can significantly impact your total investment and time to open.

Working Capital Needs

Initial investment ranges often assume a best-case scenario. Many franchisees need additional working capital during the ramp-up period, especially in the first 6-12 months of operation.

Related Resources

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