Food & Beverage FDD Analyzed

Wahlburgers

NativeWahl LLC

Manistee, MI Website FDD: July 31, 2025
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Investment Range

$1,528,000 - $2,799,000

Franchise Fee

$60,000

Royalty

8%

Marketing Fee

0.5%

Total Units

25

Median Revenue

Unit Growth

Last 5 years

2022

97

+13.4%

2023

110

-77.3%

2024

25

Initial Investment Breakdown

CategoryLowHigh
Initial Franchise Fee (2)$60,000$60,000
Grand Opening Advertising (3)$0$15,000
Real Estate (4)N/AN/A
Architectural Design Services (5)$25,000$55,000
Construction/Leasehold Improvements (6)$900,000$1,800,000
+ 10 more categories (apply to see all)
TOTAL INVESTMENT$1,528,000$2,799,000

Financial Performance Data

Access detailed revenue metrics, expense breakdowns, and profitability data from the Item 19 Financial Performance Representation.

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Franchisee Contact Directory

112

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Is Wahlburgers a Good Investment?

Based on the FDD data, here are key factors to consider when evaluating a Wahlburgers franchise opportunity:

Potential Advantages

  • Franchise opportunity with established business model

Considerations

  • Smaller franchise network may offer less brand recognition
  • Declining unit count may indicate market challenges
  • Higher royalty fee of 8% compared to industry average
  • Litigation history disclosed in FDD (review Item 3 carefully)
  • No Item 19 Financial Performance Representation provided
  • Higher initial investment requires significant capital

Disclaimer: This analysis is based on publicly available FDD data and should not be considered financial advice. Always consult with a franchise attorney and accountant before making any investment decision.

Frequently Asked Questions About Wahlburgers

How much does a Wahlburgers franchise cost?

The total initial investment for a Wahlburgers franchise ranges from $1,528,000 to $2,799,000. This includes the franchise fee, equipment, inventory, real estate, and other startup costs as disclosed in the FDD.

What is the Wahlburgers franchise fee?

The initial franchise fee for Wahlburgers ranges from $60,000 to $60,000.

What are the ongoing fees for a Wahlburgers franchise?

Wahlburgers franchisees pay a 8% royalty fee and a 0.5% marketing/advertising fee on an ongoing basis.

How many Wahlburgers franchise locations are there?

Wahlburgers currently operates 25 franchise locations. This includes both franchised and company-owned units.

Quick Facts

Litigation Disclosed
Bankruptcy None
Protected Territory Yes
Item 19 (FPR) Not Provided
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